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> Eldar Shafir
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Nicole Shelton
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William Stewart Tod Professor of Psychology and Public Affairs
Ph.D., Massachusetts Institute of Technology, 1988
T: 609.258.5624
E: shafir@princeton.edu

PSH 531 Peretsman-Scully Hall
Psychology Department
Princeton University
Princeton, NJ 08540

Main areas of interest include reasoning, judgment, and decision-making, and issues related to behavioral economics, with an emphasis on descriptive studies of how people make judgments and decisions in situations of conflict and uncertainty. What strategies do people employ in arriving at their decisions? Do these strategies lead to systematic biases and predictable errors? And what do these tell us about the way the mind processes the relevant information? A central theme is the tension between normative assumptions and behavioral findings. Most recently, the focus has been on decision making in the context of poverty and, more generally, on the application of behavioral research to policy.

Noteworthy Links

The Psychology of Poverty
WHYY Radio Times interview with Marty Moss-Coane (Dec 2011)

Appointment to President's Advisory Council on Financial Capability

Named Top Global Thinker by FP Magazine

The Psychology of Scarcity: WHYY Radio Times interview with Marty Moss-Coane (Sept. 2013)

Beware Stubby Glasses
By David Brooks, The New York Times

Why Having Too Little Means So Much

Sendhil Mullainathan
Eldar Shafir

Scarity at Amazon.com